


The next page will let you make changes and schedule the experiment. Click Continue to finish the setup of the experiment.For example, “Campaign 2 (Holiday_test)”. We’ll append the suffix to all of your test campaigns.

Label your test campaigns with a suffix to distinguish it from the original campaigns.We’ll display the campaigns you selected and automatically create the experiments. Choose the original campaigns you want to test in your experiment.Your experiment shouldn’t share the same name as your campaigns and other experiments. In the “Set up the experiment” section, enter the name of your experiment and description (optional).Select Custom experiment(experiment with multiple campaign optimizations for any campaign) and click Continue.
CREATING EXCEL FOR ADWORDS EDITOR PLUS
Click the plus button at the top of the “All Experiments table” and select Custom experiment.Note: If you don't see “Experiments” in the page menu, click More at the bottom of the page menu to expand the available options. As your experiment runs, you can monitor its performance.In Display campaigns, we always use cookie splits to ensure that users only ever see the experiment or your original campaign.You can then decide if you want people to see only your experiment or your original campaign, or show people both randomly. These experiments can help you see which campaign version performs better. For Search campaigns, you can also split your experiment by a cookie-based split or a search-based split. You can decide what percentage of your original campaign’s budget that you want to allocate to your experiment.You may want to schedule your experiment to begin in the future to prevent your experiment from beginning before your ads have been reviewed. It may take some time for your experiment’s ads to complete the review process and to start running, depending on the size of your original campaign.You can schedule up to 5 experiments for a campaign, but you can only run one experiment at a time.You won’t be able to create an experiment for App or Shopping campaigns. Custom experiments are only available for Search, Display, and Video campaigns.For more background read about the Experiments page. You can also Set up ad variations and Set up video experiments.
CREATING EXCEL FOR ADWORDS EDITOR HOW TO
This article explains how to set up a custom experiment.
